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【Australia stubs out tobacco branding】這樣的煙盒你還敢抽煙嗎?
The imagery of glamour, wealth and luxury are gone. This is how tobacco firms must sell their wares in Australia. Drab uniform coloured packs adorned with images of sick babies and diseased body parts. The world's toughest anti-tobacco laws came into effect on December 1st. These smokers in Sydney say it's unlikely to make any difference to them.
迷人，豐富和奢侈的圖像已經不復存在了，在澳大利亞，煙草公司必須以這樣的方式出售他們的香煙產品，單調清一色的包裝，配上患病嬰兒的圖像及身體部位。這項世界上最嚴厲的反煙草法將于12月1日生效。但在悉尼吸煙者表示，這些對他們可能不會有什么影響。
VICTOR EL HAGE, SMOKER, SAYING (English): "What the packages? No, to me they are just pictures you can find in any places, you know They mean nothing to me.
吸煙者維克多·厄爾說：“這些包裝嗎？不，對我來說這些圖片你可以在任何地方找到，你知道它們對我毫無意義。”
LISA WRIGHT, SMOKER, SAYING (English): "We already know the effects especially being 20 years a smoker, you know, it's our choice." The government is hoping the changes will deter younger people from starting in the first place.
吸煙者麗莎·賴特說：“我們已經知道了效果，尤其是對于一個20年的抽煙者，你知道這是我們的選擇。”政府希望這個改變能把年輕的吸引著遏制在萌芽處。
FEDERAL HEALTH MINISTER TANYA PLIBERSEK SAYING (English): "It is the only legal product that, if taken as recommended by its maker, is likely to kill half of its regular users." But Scott McIntyre of British American Tobacco says the measures have a serious downside.
聯邦衛生部長Tanya Plibersek說：“這是唯一合法的產品，如果制造商能采取這些措施，可能會減少一半的普通吸煙者。”但英美煙草斯科特麥金太爾表示這些措施有嚴重的負面影響。
SCOTT MCINTYRE, BRITISH AMERICAN TOBACCO SPOKESMAN, SAYING (English): "When you make packets of cigarettes easy to copy, becoming exactly the same, the counterfeiters from China and Indonesia will bring lots more of these products down to sell on the streets of Sydney and Melbourne and all across the country." Australia has one of the world's lowest smoking rates so the changes will do little harm to the tobacco companies' profits. But other countries are watching - and waiting - to see if they should follow suit.
英美煙草的發言人斯科特麥金太爾說：“當制作的香煙包很容易仿制，并且完全一樣，來自中國和印尼的仿制者將會把更多的這些產品銷售到悉尼、墨爾本和全國各地的各大街道。”澳大利亞擁有世界上最低的吸煙率，所以這次改動幾乎不會傷害到煙草公司的利潤。但其他國家正在觀望等待，看看他們是否應該效仿。
