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"Great Artists Steal"
偉大的藝術家竊取靈感
The Apple raid on Xerox PARC is sometimes described as one of the biggest heists in the chronicles of industry.
蘋果公司對施樂PARC的這次技術盜竊，有時被形容為工業史上最嚴重的搶劫行為之一。
Jobs occasionally endorsed this view, with pride.
喬布斯偶爾也會驕傲地承認這一說法。
As he once said, "Picasso had a saying:'good artists copy, great artists steal',and we have always been shameless about stealing great ideas."
他有一次說，“畢加索不是說過么：'好的藝術家只是照抄，而偉大的藝術家竊取靈感。“在竊取偉大的靈感這方面，我們一直都是厚顏無恥的。”
Another assessment, also sometimes endorsed by Jobs, is that what transpired was less a heist by Apple than a fumble by Xerox.
喬布斯認同的另一個說法是，與其說是蘋果公司實施了搶劫，不如說是施樂公司自己釀下了苦果。
"They were copier-heads who had no clue about what a computer could do," he said of Xerox's management.
“他們就是一幫白癡，根本沒有意識到電腦的巨大潛力。”他如此形容施樂的管理層，
"They just grabbed defeat from the greatest victory in the computer industry.
“在這場計算機產業最偉大的勝利中，他們被打敗了。
Xerox could have owned the entire computer industry."
施樂本可以稱霸整個計算機產業的。”
Both assessments contain a lot of truth, but there is more to it than that.
以上兩種說法都有道理，但并不能說明全部問題。
There falls a shadow, as T.S. Eliot noted, between the conception and the creation.
概念與造物之間，如同T.S·艾略特所說的“落下影子”。
In the annals of innovation, new ideas are only part of the equation.Execution is just as important.
在創新的過程中，新穎的想法只是一部分，具體執行也同樣重要。
Jobs and his engineers significantly improved the graphical interface ideas they saw at Xerox PARC, and then were able to implement them in ways that Xerox never could accomplish.
喬布斯和他的工程師們對在施樂PARC看到的圖形界面技術進行了巨大的改進，然后又以施樂永遠無法實現的方式對這些技術作了進一步完善。
For example, the Xerox mouse had three buttons, was complicated, cost $300 apiece, and didn't roll around smoothly;
比如說，施樂的鼠標有三個按鍵，結構復雜，每只造價300美元，移動不夠平滑。
a few days after his second Xerox PARC visit, Jobs went to a local industrial design firm, IDEO, and told one of its founders, Dean Hovey, that he wanted a simple single- button model that cost $15,
喬布斯在第二次造訪施樂PARC之后沒幾天，就找到了一家當地的工業設計公司，告訴該公司的創始人之一迪安·霍維，自己想要一種簡單的、只有一個按鍵的、造價只要15美元的鼠標，
"and I want to be able to use it on Formica and my blue jeans." Hovey complied.
“而且它要能在塑料面板和我的牛仔褲上正常使用。”霍維答應了。
The improvements were in not just the details but the entire concept.
得到提升的并不僅僅是細節，還有整個概念。
The mouse at Xerox PARC could not be used to drag a window around the screen.
施樂PARC的鼠標并不能用來在屏幕上拖拽窗口。
Apple's engineers devised an interface so you could not only drag windows and files around, you could even drop them into folders.
而蘋果工程師們設計出的界面上，用戶不僅可以任意拖拽窗口和文件，還可以將它們拖到文件夾中。
The Xerox system required you to select a command in order to do anything, ranging from resizing a window to changing the extension that located a file.
施樂的系統中，不管是調整窗口的大小還是更改文件的擴展名，用戶都必須選擇一條指令后才能執行操作。
The Apple system transformed the desktop metaphor into virtual reality by allowing you to directly touch, manipulate, drag, and relocate things.
蘋果的系統將桌面的概念轉化為了虛擬現實，允許用戶直接觸摸、操作、拖拽和移動文件。
And Apple's engineers worked in tandem with its designers,with Jobs spurring them on daily
蘋果的工程師和設計師每天都受到喬布斯的鞭策。
to improve the desktop concept by adding delightful icons and menus that pulled down from a bar atop each window and the capability to open files and folders with a double click.
他們協同工作，完善了桌面概念：添加了漂亮的圖標和位于窗口頂端的下拉菜單，以及雙擊鼠標打開文件和文件夾的功能。
