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檸檬頭
In its by-the-numbers interview of the branding person responsible for the revamping of the eponymous character that represents Lemonhead candy, the Chicago Tribune somehow neglected to ask, "Why are you trying to give our children nightmares?" The movie-theater staple had been produced in Chicago by Ferrara Candy Co. for 52 years. The updated mascot looks a lot like the old one, except that the old one looks a lot less likely to be carrying a length of rope.
這個(gè)吉祥物代言的產(chǎn)品是檸檬頭糖果。《芝加哥論壇報(bào)》（Chicago Tribune）曾對該公司負(fù)責(zé)修改吉祥物的品牌推廣人員進(jìn)行過常規(guī)采訪。只是，他們似乎忘了問一個(gè)問題：“你們?yōu)槭裁聪胱屛覀兊暮⒆幼鰫簤簦俊敝ゼ痈缳M(fèi)拉拉糖果公司（Ferrara Candy Co.）生產(chǎn)這款主打電影院市場的產(chǎn)品，已有52年歷史。最新的吉祥物與“前輩”類似，只是它看起來失敗的風(fēng)險(xiǎn)會更大。
