It' s not our concept, I' m afraid.

不是我們的想法。

It' s not our concept, I' m afraid.

不是我們的想法。

But it' s selling very fast.

但銷售很快。

But it' s selling very fast.

但銷售很快。

We have a very flexible position on licensing deals.

我們在特許交易上采取很靈活的方式。

We have a very flexible position on licensing deals.

我們在特許交易上采取很靈活的方式。

PHIL WATSON: This looks beautiful.

菲爾．沃森：看上去真漂亮。

PHIL WATSON: This looks beautiful.

菲爾．沃森：看上去真漂亮。

EDWARD GREEN: Derek, whose idea was this?

愛德華．格林：德里克， 這又是誰的注意？

EDWARD GREEN: Derek, whose idea was this?

愛德華．格林：德里克， 這又是誰的注意？

Did you think of this one?

是你想到的嗎？

Did you think of this one?

是你想到的嗎？

DEREK JONES: No, it' s quite nice, isn' t it?

德里克．瓊斯：不是。很不錯，對吧？

DEREK JONES: No, it' s quite nice, isn' t it?

德里克．瓊斯：不是。很不錯，對吧？

That toy started life as a picture from a young girl from a local school. She sent it in to us.

這個玩具最初是張圖片，是本地一所學校的一個女孩寄給我們的。

That toy started life as a picture from a young girl from a local school. She sent it in to us.

這個玩具最初是張圖片，是本地一所學校的一個女孩寄給我們的。

Ah, here it is.

啊，在這里。

Ah, here it is.

啊，在這里。

PHIL WATSON: How do you do your market research for a new product?

菲爾．沃森：你們對一個新產品是怎樣做市場調研的?

PHIL WATSON: How do you do your market research for a new product?

菲爾．沃森：你們對一個新產品是怎樣做市場調研的?

EDWARD GREEN: Good question.

愛德華．格林：這個問題問的好。

EDWARD GREEN: Good question.

愛德華．格林：這個問題問的好。

It depends on the product.

主要是看產品自身。

It depends on the product.

主要是看產品自身。

We have our own research people in-house so we do very detailed assessments.

我們本身有調研人員，因此我們會做詳細的評估。

We have our own research people in-house so we do very detailed assessments.

我們本身有調研人員，因此我們會做詳細的評估。

But, of course, we buy in market research expertise when we look outside the UK.

當然，我們關注英國之外的市場時，我們會買進市場調研技術。

But, of course, we buy in market research expertise when we look outside the UK.

當然，我們關注英國之外的市場時，我們會買進市場調研技術。

Marketing Big Boss is very complicated.

對“大老板”進行市場營銷上很復雜的。

Marketing Big Boss is very complicated.

對“大老板”進行市場營銷上很復雜的。

We' re targeting both adults and children.

我們的目標是包括成人和兒童。

We' re targeting both adults and children.

我們的目標是包括成人和兒童。

PHIL WATSON: Nice to meet you, Derek.

菲爾．沃森：很高興見到你， 德里克。

PHIL WATSON: Nice to meet you, Derek.

菲爾．沃森：很高興見到你， 德里克。

DEREK JONES: You too.

德里克．瓊斯：你也是。

DEREK JONES: You too.

德里克．瓊斯：你也是。

I hope you get the packaging designs right.

我希望你收到了正確的包裝設計。

I hope you get the packaging designs right.

我希望你收到了正確的包裝設計。

Big Boss deserves the best.

“大老板”應該用最好的。

Big Boss deserves the best.

“大老板”應該用最好的。