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The second counterintuitive point is that,
與直覺相悖的第二條是
and this will, might come as a little bit of a disappointment.
說出來可能會讓大家有點失望
But what you need to succeed in a startup is not expertise in startups
成功創業需要的并不是創業知識專家
That makes this class different from most other classes you take.
這點讓這門課跟其他課不同
You take a French class at the end of it you will learn how to speak French if you do the work.
你上完法語課，如果你好好學的話，你會學會怎么說法語
You may not sound exactly like a French person, but pretty close, right?
發音可能還不地道，但是八九不離十吧
This class can teach you about startups but that is not what you need to know.
這門課會教給你創業，但這并不是你需要知道的
What you need to know is exceed in a startup is not expertise in startups,
你要知道的是，創業成功需要的不是創業知識
what you need is expertise in your own users.
需要的是對客戶的熟知
Mark Zuckerberg did not succeed in Facebook
Mark Zuckerberg之所以能成功創辦Facebook
because he was an expert in startups.
不是因為他是創業方面的專家
He succeeded despite being a complete noob at startups.
剛開始創業時，他只是個小白，他后來還是成功了
I mean, Facebook was first incorporated as a Florida LLC.
我指的是 Facebook最初注冊為Florida LLC
Even you guys know better than that.
你們都比他知道的多
He succeeded despite being a complete noob at startups because he understood his users very well.
剛開始創業時，他只是個小白，他后來還是成功了，因為他對客戶很了解
Most of you don't know the mechanics of raising an Angel round.
你們中大部分人可能不知道天使投資是怎么運行的
Right, and if you feel bad about that, don't,
不要難以為情
because I can tell you Mark Zuckerberg probably doesn't know the mechanics of raising an Angel round either.
因為Mark Zuckerberg可能也不知道天使投資是怎么運行的
If he was even paying attention when Ron Conway wrote him the big check,
當Ron Conway給他巨額注資，即使他有留意過
he has probably forgotten about it by now.
他現在可能也忘光光了
In fact, I worry, it's not merely unnecessary for people to learn in detail about the mechanics of starting a startup,
開始創業時仔細研究創業機制的細節是沒必要的
but possibly somewhat dangerous.
甚至有可能是不利的
Because another of the characteristic mistakes of young founders starting startups
因為年輕創業者犯的另一個典型錯誤是
is to go through the motions of starting a startup.
創業過程如同走過場
They come up with some plausible sounding idea.
他們提出了似乎可行的創意
They raise funding at a nice valuation.
以不錯的估值籌到了資金
They rent a nice office in Soma, hire a bunch of their friends.
在Soma租了間不錯的辦公室，集合了一群朋友
And then the next step, after rent a nice office in Soma and hire a bunch of their friends,
然后下一步，在Soma租了間不錯的辦公室，集合了一群朋友后
is gradually realize how completely fucked they are.
才逐漸意識到他們其實一團糟
Because while imitating all the outward forms of starting a startup,
因為他們只是幻想創業的光明前景
they have neglected the one thing that's actually essential which is to make something people want.
他們忽視了最重要的一樣東西，就是創造人們喜歡的產品
By the way, that's the only use of that swear word except for the initial one that was involuntary.
此時用剛才說的那個和諧詞很恰當，最開始說的那個和諧詞是脫口而出的
And I did check with Sam whether it would be okay.
我問過Sam是否可以那么說
He said he had done it several times. I mean, used the word.
他說他這么"做"過好多次，我指的是"說"過好多次
We saw this happen so often,
這種事太常見了
No, I mean people going through the motions of starting a startup.
我指的是創業者走過場太常見了
That we made up a name for it. Playing house.
我們專門為其取了個名字，過家家
Eventually, I realized why it was happening.
后來我想明白了為什么會這樣
The reason young founders go through the motions of starting a startup
年輕創業者走過場的原因是
is because that is what they have been trained to do for their whole lives up to this point.
他們是被教成這樣的，他們接受的訓練就是以此為目標的
