評論
打印
2. Do your research.
2.做好研究。
Just as a diplomat would learn about a culture's customs before a visit, learn as much as you can before you try to connect with a customer, peer, or potential partner. Learn what they value, how they behave, what their long-term interests are, and what they need or want.
就像一個外交家會在出訪前研究好該國的文化一樣，當你要和一位客戶、同僚或是潛在的伙伴聯系時，你也要盡可能地做好研究。要知道他們的價值觀，行為準則，長期興趣以及他們需要什么，想要什么。
Use that knowledge to help you craft your message or product, address specific needs, and show that you understand their values.
利用這些知識來構造你的語言和產品，處理特殊需求，并向他們表明，你了解他們的價值觀。
