Man: Next week, Healthway plc, the health and beauty chain, gets a new Chief Executive.[qh]
男：下一周，健康之路公共有限公健康美容連鎖店的新總裁將上任。[qh]
Here's our reporter, Lynne Trencher, to tell us why many people regard the job as one of the most difficult in retailing. Hello, Lynne.[qh]
下面請我們的記者琳妮解答為什么很多人將這個職位視為零售業最困難的工作之一。你好琳妮。[qh]
Woman: Hello. No, it isn't an enviable position. Robert Henlow, Healthway's new CEO,[qh]
女：你好。這并不是一個值得羨慕的職位。健康之路公司的新CEO羅伯特·亨洛[qh]
is taking control of a company which may have been a well-loved and trusted retail brand for many years,[qh]
將執掌這家多年來深受喜愛和信任的零售品牌公司，[qh]
but its core business is mature, and successive managements simply haven't come up with a winning formula to deliver dynamic sales growth.[qh]
但是該公司核心業務很成熟，連續幾任管理層都沒有提出一個延續動態銷售增長的制勝之道。[qh]
And the shareholders see Henlow as Healthway's last chance.[qh]
股東將亨洛視為健康之路公司的最后一次機會。[qh]
Man: The company faces stiff competition, doesn't it?[qh]
男：公司面臨激烈競爭，是么？[qh]
Woman: That's right. In fact, most town-centre health and beauty chains are feeling the pinch, with few planning to expand.[qh]
女：沒錯。事實上，市中心的多數健康美容連鎖店業績慘淡，沒幾家店面有擴張計劃。[qh]
Unlike food, it's a high-margin business,[qh]
和食品業不同，這是一個高利潤業務，[qh]
which gives supermarkets, particularly those on out-of-town sites, scope to sell similar products for considerably less.[qh]
對超市尤其是那些城外超市來說，他們可以低價出售相似的商品。[qh]
Even the development of online shopping hasn't yet outweighed the convenience of out-of-town sites.[qh]
即便是網店的發展也沒有城外超市方便。[qh]
Man: Robert Henlow is coming from a company with a very different sort of culture from Healthway, isn't he?[qh]
男：羅伯特·亨洛的上一家任職公司的文化背景和健康之路公司的非常不同，是不是？[qh]
Woman: Yes, he's moving from a firm that's very open, with plenty of staff coming in from other companies, or indeed industries.[qh]
女：是的，他來自一個非常開放的公司，其中大量員工都是從其他公司跳槽過來，確切的說是從其他行業過來的。[qh]
Healthway, on the other hand, has a culture where people join the group and either leave quickly, or not until they retire.[qh]
而健康之路公司的文化是加入團隊的員工要么很快就離職，要么是等著退休。[qh]
It's famous for breeding its own managers, and outsiders have traditionally not been welcomed.[qh]
這家公司以培養自己的管理者而聞名，傳統上來講，外來者并不受歡迎。[qh]
Man: Healthway's financial strategy has been criticised in recent years, I believe.[qh]
男：我認為近些年，健康之路的金融戰略一直都受到批評。[qh]
Woman: Under the last Chief Executive, Charles Hamilton, Healthway concentrated on the bottom line, with the aim of supporting the share price.[qh]
女：在上任總裁查爾斯·哈密頓的管理下，健康之路專注于賬本底線，其目標是支持股價。[qh]
Even the one acquisition that the company made had that same goal.[qh]
即便該公司的一次收購也是以此為目標。[qh]
But this strategy had its downside: very few improvements were made within the business, so their IT, for instance, is now several years out of date.[qh]
但是這條戰略尤其弊端：業務內沒什么改善，例如他們的IT現在也有些過時了。[qh]