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Europe v Google: Not so Froogle
歐盟VS谷歌：并不如意
The European Commission levies a huge fine on Google for abusing its dominance on online search.
歐盟委員會對谷歌濫用搜索引擎巨頭地位征收巨額罰款。
SHE was born to Lutheran ministers known to be both tough and principled.
她出生于以強硬和原則著稱的路德教部長家。
As a child, she thought it unfair that pupils were not allowed to sell fruit and milk in school and successfully lobbied for change.
小時候，她認為學生不允許在學校里賣水果和牛奶這個規定是不公平，并且成功地游說改變了這個規定。
In her office in Brussels she keeps a statue of a raised middle finger, a gift from a trade union when she was deputy prime minister of Denmark, as a reminder that there will always be critics.
在她在布魯塞爾的辦公室里放著一尊舉起的中指雕塑，這是她當上丹麥的副總理從工會那里得到的禮物，這個禮物提醒著她無論做什么都總會有批評。
It shouldn't have come as a surprise that Margrethe Vestager, the European Union's competition commissioner, took a tough line against Google this week.
不難預料，身為歐盟競爭委員的瑪格麗特·韋斯塔格會對谷歌采取強硬的措施。
The size of the fine the tech giant will have to pay for abusing its monopoly in online search, 2.4bn euro ($2.7bn), sets a record for European antitrust penalties.
規模龐大的科技巨頭將不得不為它濫用在線搜索的巨頭地位付出代價，而24億歐元（27億美元）創下歐洲反壟斷處罰紀錄。
Yet more important than the amount is that she provided a rough guide to how the European Commission plans to deal with online firms which not only dominate a market, but essentially are the market.
然而更重要的是她對于歐洲委員會計劃如何處理線上公司提供了一個簡略的方向，線上公司不僅支配市場本質上它們就是市場。
In the 2000s Microsoft got into trouble because it had expanded its Windows monopoly by bundling it with its web browser.
在2000年左右，微軟因為它通過將其捆綁在網頁瀏覽器上進一步擴大了Windows壟斷而陷入了困境。
By comparison, Google's infraction seems minor.
相比之下，谷歌的違規行為似乎微不足道。
In 2002 it launched a price-comparison service called Froogle, later renamed Google Shopping.
在2002年它發動了價格比較服務叫做購物搜索，后來改名為谷歌購物。
In 2008 it changed how this service works.
到了2008年，它改變了這項服務的運作方式。
According to the commission, the new version systematically favoured Google's own comparison-shopping results by giving them prominent placement at the top of its generic search results and demoting links to rival offerings to pages further down in its results, where users hardly venture.
根據證監會的調查，新的系統會有意偏心谷歌自己的比較購物搜索服務，因為它在常規搜索結果里把其服務放到顯眼的高位，而將競爭對手的產品頁面鏈接進一步下降到用戶幾乎不會瀏覽到的位置。
譯文來源考研英語時事閱讀
