評論
打印
decree-degrade Death of a defective company
缺陷公司的死亡
When the defective equipment sold throughout the country
全國范圍內銷售的有缺 陷的設備
was shown to have degraded the ground water of a large park,
已經表明造成了一大公 園的地表水水質的退化
there was no option but to deforest the area,
惟一的選擇就是砍掉 樹林,
burn the land and decree it off limits.
燒了那塊地,然后頒布 命令禁止任何人進入.
That was the best defence that would help the company deflect the intense criticism that was coming.
這是幫助公司轉移突如 其來的猛烈批評的最佳 保護辦法.
It was,in fact,the only defensive position available.
事實上,這是惟一的防 守位置.
Defects in the company's equipment were becoming common
公司設備的缺陷日益 普遍,
and their opponents were becoming deft at providing definitive deductive evidence that the company should be shut down.
對手們越來越善于提供 最可靠的推論證據證明 這家公司應該關閉.
The degradation they were causing was simply too great
他們造成的衰退太 嚴重了,
and the favor of the public was fading.
公眾支持率正在下降.
At first,the company wanted to defy public opinion, however,
但是,開始的時候公司 想無視公眾意見,
and continue to operate.
繼續運作.
They renewed an advertisement campaign
他們重新發起一輪廣告 攻勢,
to show the public their dedication to fixing their deficiencies.
向公眾表明他們會一 心一意改正缺點.
They also promised in these ads that they would dedicate even more efforts to environmental protection,
他們還在這些廣告中承 諾會對環境保護付出更 多努力,
pay for cleanup and fund environmental education.
出資凈化環境并且資助 環境教育.
The public deduced that the ads were the last gasps of a degenerate company
公眾推斷,這些廣告是 一家退化公司的最后喘 息,
however,
可是,
and deemed them unbelievable.
認為它們是不可信的.
They even called the advertisements a joke!
他們甚至稱這些廣告 是笑話!
That was when the company realized
到這時公司才意識到
that it had failed to redefine itself to the public
沒有向公眾重新解釋自 己
and agreed with the consensus
一致同意
that they should cut their losses and close down.
應該減少損失、關門大 吉.
They defaulted on their loan payments and filed for bankruptcy.
他們拖欠貸款, 申請破產.
It was the end of the company but definitely not the end of the battle.
公司完了,但戰斗肯定 還沒有結束.
Numerous other companies were still out there,
還有無數其他公司
polluting the environment and selling defective products.
在污染環境和出售有 缺陷的產品.
The battle would be long, but the dedicated few
戰斗會曠日持久,但那 些少數具有獻身精神的 人
knew that it would be worth it to everyone in the end.
知道對每個人來說此戰 最終是值得一打的.
