評(píng)論
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However, small scope producers are very difficult to regulate especially from a top-down approach
不過(guò)，小規(guī)模生產(chǎn)者很難管控，特別是自上而下的方式
Because of this, elective markets for safe chicken
正因?yàn)榇耍踩u市場(chǎng)大有可為
and specifically could the market the marketing of safe production practices
特別是要讓安全生產(chǎn)，安全過(guò)程
processing practices and trading practices to urban consumers has a potential to improve the biosecurity of free range chicken production
安全貿(mào)易這些理念傳遞給城市消費(fèi)者，這具有提高生物安全性的潛力
by incentivizing producers to change their practices through price premiums
通過(guò)溢價(jià)激勵(lì)生產(chǎn)者改變生產(chǎn)實(shí)踐
Things like traceability, branding and labeling if they're credible
可追蹤可信的品牌和標(biāo)簽
I'll have the potential to ensure compliance with biosecurity standards and hence decrease avian influenza risk
具有保證生物安全性和減少禽流感風(fēng)險(xiǎn)的潛力
I'd also like to point out here, what I'm talking about is the marketing of safe practices, best practices something along those lines
我還要指出，我講的是安全實(shí)踐和最佳實(shí)踐的營(yíng)銷這方面的東西
but I'm not talking about is avian influenza free poultry
我講的并不是無(wú)禽流感家禽
This is very very expensive to be able to do to ensure that an individual chicken or duck is free of avian influenza
要保證每只雞都不患禽流感是非常昂貴的
So what I'm looking at is people's general preferences for safety
我要考慮的是消費(fèi)者對(duì)相對(duì)安全的偏好
However at the time that I was implementing the study
我做這個(gè)研究的時(shí)候
the valuation of safety labeled free range chicken in Vietnam, in Hanoi specifically, was unknown
河內(nèi)還沒(méi)有關(guān)于安全標(biāo)簽放養(yǎng)雞價(jià)值評(píng)估的研究
When people buy chicken in Vietnam generally they have much less choices than we do and
越南人買雞的選擇比我們這里要少得多
chicken is a much more homogeneous product
雞是比較同質(zhì)的產(chǎn)品
The majority of chicken purchases are for a whole chicken
多數(shù)雞是整只整只的賣
Or sometimes you'll buy half chicken where a whole chicken is simply cut into half
或者是半只雞一賣，也就是整只分成兩半
And the main things you would look at for this type of chicken are taste, price and safety
同雞相關(guān)的變量有三個(gè)味道，價(jià)格，安全性
