評論
打印
One of the many examples Kash used to explain the concept
其中Kash用來解釋 社交化營銷 概念的例子
of social marketing was the lack of organ donors in this country
就是美國在器官捐贈方面的不足
which kills 18 people every single day
每天因此有18人死亡
Earlier this month
本月早些時候
Facebook launched a tool to support organ donations
Facebook推出了一款支持器官捐贈的工具
something that stems directly from Kash's work
這是對Kash工作的直接應用
Kash, wherever you are here Kash
無論你今天坐在哪里
we are all grateful for your dedication
我們都十分感激你的貢獻
So, it wasn't really that long ago
所以 也就在不久之前
when I was sitting where you are
我坐在你們現在的位置上
but the world has changed an awful lot
但是這個世界已經變化了很多
My section, section B
我所在的小組Section B
tried to have HBS's first online class
曾嘗試進行HBS的第一次在線課程
We had to use an AOL chat room
我們用的是AOL的聊天室
and dial up service
和電話撥號上網服務
Your parents can explain to you later what dial-up service is
你們的父母可以向你們解釋什么是撥號上網
We had to pass out a list of screen names because
我們得給每人發一張寫有我們網名的列表
it was unthinkable to put your real name on the internet
因為那時在網上用真名是件讓人難以想象的事
And it never worked
不過這完全不行
It kept crashing and kicking all of us off
一直斷網 我們會被踢出聊天室
Because the world just wasn't set up
因為當時的世界
for 90 people to communicate at once online
還無法讓90人同時在線交流
For a few brief moments
不過有幾個瞬間
we glimpsed the future
我們仿佛看到了未來
a future where technology would power who we are
一個由于科技進步讓我們
and connect us to our real colleagues
和現實生活中的同事 家人和朋友
our real family, our real friends
更好地聯系在一起的未來
It used to be that in order to reach more people
在過去 如果想在一天內聯系到
than you could talk to in a day
比你能當面交談更多的人
you had to be rich and famous and powerful
你要么有錢 要么有名 要么有權
You had to be a celebrity, a politician, a CEO
你得是名人 政客 或者CEO
But that's not true today
但是今天不一樣了
Now ordinary people have voice
現在普通人也可以獲得話語權
