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An Integrated Package
一體機(jī)
As Jobs walked the floor of the Personal Computer Festival,
喬布斯在個(gè)人電腦節(jié)的展廳考察了一番后。
he came to the realization that Paul Terrell of the Byte Shop had been right:
意識到Byte Shop的保羅·特雷爾說對了：
Personal computers should come in a complete package.
個(gè)人電腦應(yīng)該以整套設(shè)備的形式呈現(xiàn)給消費(fèi)者
The next Apple, he decided, needed to have a great case and a built-in keyboard,
他決定，下一代的蘋果電腦需要自帶一個(gè)漂亮的箱子和內(nèi)置鍵盤，
and be integrated end to end, from the power supply to the software.
整合其他關(guān)鍵元素，從電源到軟件到顯示器。
"My vision was to create the first fully packaged computer," he recalled.
“我的想法是制造第一臺整合所有部件的電腦，”他回憶道，
"We were no longer aiming for the handful of hobbyists who liked to assemble their own computers,
“我們的目標(biāo)客戶不再是少數(shù)喜歡自己組裝電腦、
who knew how to buy transformers and keyboards.
知道如何購買變壓器和鍵盤的業(yè)余愛好者。
For every one of them there were a thousand people who would want the machine to be ready to run."
希望電腦拿到手就可以運(yùn)行的人，其數(shù)量是業(yè)余愛好者的1000倍?！?/div>
In their hotel room on that Labor Day weekend of 1976,
1976年的那個(gè)勞工節(jié)周末，在他們的酒店房間里，
Wozniak tinkered with the prototype of the new machine,
沃茲尼亞克在完善新一代機(jī)器的樣機(jī)
to be named the Apple II, that Jobs hoped would take them to this next level.
也就是后來的AppleII，喬布斯希望這臺機(jī)器能將他們的事業(yè)帶上一個(gè)新的臺階。
They brought the prototype out only once, late at night,
這臺機(jī)器只被他們帶出過房間一回，是在某一天的深夜，
to test it on the color projection television in one of the conference rooms.
他們將它帶到了一間會議室，連接上彩色投影電視進(jìn)行測試。
Wozniak had come up with an ingenious way to goose the machine's chips into creating color,
沃茲尼亞克有一個(gè)絕妙的想法，可以讓機(jī)器芯片運(yùn)行出色彩，
and he wanted to see if it would work on the type of television that uses a projector to display on a movie-like screen.
他想要看看這種方法在一臺使用投影儀顯示圖像的電視機(jī)上能否起作用。
"I figured a projector might have a different color circuitry that would choke on my color method," he recalled.
“我想，投影儀使用的色彩電路不同，和我的色彩生成方法一起工作的時(shí)候可能會發(fā)生錯(cuò)誤，”他回憶道，
"So I hooked up the Apple II to this projector and it worked perfectly."
“所以我就把AppleII連接到了這臺投影儀上，結(jié)果運(yùn)行非常完美?！?/div>
As he typed on his keyboard, colorful lines and swirls burst on the screen across the room.
他在鍵盤上一番敲擊之后，彩色的線條和螺旋圖案就在屏幕上出現(xiàn)了。
The only outsider who saw this first Apple II was the hotel's technician.
唯一一個(gè)見到Apple II的局外人是酒店的技術(shù)員。
He said he had looked at all the machines, and this was the one he would be buying.
他說他見過所有的機(jī)器，但這一臺才是他愿意購買的。
To produce the fully packaged Apple II would require significant capital,
要生產(chǎn)整套的Apple II需要大量的資金投入，
so they considered selling the rights to a larger company.
于是他們考慮將股權(quán)出售給更大的公司。
Jobs went to Al Alcorn and asked for the chance to pitch it to Atari's management.
喬布斯去找了阿爾·奧爾康，希望能得到機(jī)會向雅達(dá)利的管理層進(jìn)行推銷。
He set up a meeting with the company's president,Joe Keenan,
奧爾康安排他與公司的總裁喬·基南會面，
who was a lot more conservative than Alcorn and Bushnell.
此人相比奧爾康和布什內(nèi)爾要保守許多。
"Steve goes in to pitch him, but Joe couldn't stand him," Alcorn recalled.
“史蒂夫進(jìn)去向他推銷，但是喬根本無法忍受他，”奧爾康回憶說，
"He didn't appreciate Steve's hygiene." Jobs was barefoot, and at one point put his feet up on a desk.
“史蒂夫的個(gè)人衛(wèi)生狀況讓他很不滿。”當(dāng)時(shí)喬布斯光著腳，還一度把腳擱到了桌子上。
"Not only are we not going to buy this thing," Keenan shouted,
“我們不光不會買你的東西，”基南吼道，
"but get your feet off my desk!" Alcorn recalled thinking, "Oh, well. There goes that possibility."
“還要請你把腳放下來！”奧爾康回憶自己當(dāng)時(shí)的想法：“完了，沒戲了?！?/p>
| 重點(diǎn)單詞 | 查看全部解釋 | |||
| prototype | ['prəutətaip] |
想一想再看 n. 原型，雛形 |
||
| supply | [sə'plai] |
想一想再看 n. 補(bǔ)給，供給，供應(yīng)，貯備 |
聯(lián)想記憶 | |
| screen | [skri:n] |
想一想再看 n. 屏，幕，銀幕，屏風(fēng) |
||
| recommendation | [.rekəmen'deiʃən] |
想一想再看 n. 推薦，介紹 |
||
| conference | ['kɔnfərəns] |
想一想再看 n. 會議，會談，討論會，協(xié)商會 |
聯(lián)想記憶 | |
| assemble | [ə'sembl] |
想一想再看 vt. 聚集，集合，裝配 |
聯(lián)想記憶 | |
| pitch | [pitʃ] |
想一想再看 n. 瀝青，樹脂，松脂 |
聯(lián)想記憶 | |
| projector | [prə'dʒektə] |
想一想再看 n. 放映機(jī)(探照燈，發(fā)射裝置，設(shè)計(jì)者，制圖投射線) |
||
| hook | [huk] |
想一想再看 n. 鉤狀物，勾拳，鉤 |
||
| choke | [tʃəuk] |
想一想再看 vi. 窒息，阻塞 |
