Do you have a million dollar idea? With me now, as a woman you know as a singer too about turning ideas into multi-million dollar businesses.
你想成為百萬富翁嗎?作為一位女人,也作為一名歌手,我現在就告訴你怎樣把想法變成百萬美金?
This was Lauren Granner's first idea, a clear plastic jewelry organizer that holds a hundred pairs of earings, keeps them form tangling.
這就是勞倫,格瑞娜第一個創意。她是透明塑膠飾品的創始人,她有上百對耳環,她從來不讓它們閑著。
Now as a host on QBC, Lauren is selling hundreds of her new creations and has become a five hundred million dollar brand.
作為QBC的主持人,勞倫銷售了許多她自己設計的飾品。她目前擁有價值5億美元的品牌。
Lauren's also a judge on ABC's shark tank where she coaches America's aspiring entrepreneurs.
勞論也擔任ABC節目shark tank的評委,在那里她培訓有抱負的企業家。
Iauren've been in a shopping world, shopping channel world for 15 years.
勞倫已經在購物圈摸爬滾打了15年。
You talk like it's nothing. Most people fail. They go on.
你可能會覺得沒什么。很多人跌到了,又爬起來。
Not me, I don't fail.
不是我,我沒有失敗。
Yeah, you will fail.
是呀,但你總會失敗的。
And she's honest.That's where we love. Lauren welcome to the program.
勞倫很誠實,所以我們愛她。歡迎來到我們節目,勞倫。
Great to be here.
很高興來這里。
What's the bridge between a really good idea and a profitable business?There has to be something between those two.
那么,連接好的想法和賺錢的橋梁是什么?兩者之間肯定有聯系。
Well,I was gonna say there're lots of bridges in detours along the way. We really have to start out with a great idea.
好吧,我要說的是,前進的路是曲折的,有許多橋等著你去跨越。開始的時候我們必須得有很棒的想法。
And then you have to know all the things to do to get there.
其次,我們還得清楚到達目的地所需的所有條件。
Market research is really a good idea.Can I make it? Is it going to be good cost? Can I get it out there? Selling it?
市場調查是個很好的方法。要調查你的想法是不是可行?執行起來要花多少錢?售貨渠道又是什么?賣不賣得出去?
There are so many bridges you have to cross, but I do feel that if you are strong and tenacious and you really do your homework and put it out there, you can get there.
有很多事情要做,但是你得自信,覺得自己很強大很頑強。然后做好該做的功課,付出勞動,最后你就會成功。
The idea in your gut instinct is the first thing and those are all those work to be done after that.And you've been called a super star inventor, what keeps your idea flowing?
第一件事就是有想法,這得靠直覺,剩下的事情就是付諸行動。你曾被稱作是發明家里的超級巨星,那么你源源不斷的靈感來源于哪兒呢?
Well,I think you born that way, I think I have an natural mind for creating product and ideas but then I also think I'm very driven I really want to succeed,I want to make products makes people's lives better.And that keeps me going.
好吧,我認為這是天生的,我想我有創作和思考的天賦,而且我也很上進,我渴望成功。我想創造自己的產品,幫助人們提高生活質量,這也是我前進的動力。
So the advice I guess for people what I call the DIY economy, do it yourself job market. Do it if there's ever been a time to start a business and take the idea that even kicking around for a long time and try to make it work. It's now, right?
在我看來,DIY經濟其實就是自由職業市場。自主創業的時代已經到來。即使要花很長時間讓人們去接受你的想法,花很長時間才能成功,有想法現在就去做,是這樣嗎?
It is now, I also think it's any time. Because a good idea is a good idea.So whether it's a down economy or an up economy or somewhere between,if you have a great idea and you're going to be passionate and put the hard work in you will get there.
對,現在就行動,當然任何時候都不晚。因為好的想法就是好的想法。所以不管是在經濟低迷還是繁榮,或者不好不壞的時候,你有了好的想法,就應該以熱情的心態,堅強的意志和努力的奮斗來實現夢想。