評論
打印
聽力原文：
Avon is the world’s largest cosmetics and perfume company. It’s also one of the oldest. It was founded in New York in 1886 by a door-to-door book salesman David H. McConnell who gave away perfume to encourage sales. The perfume became more popular than the books so he established the California Perfume Company. Since then it has become a multinational corporation, employing over 40,000 people in 140-plus countries across the globe, and has annual sales in excess of $10 billion. The company uses a mix of sales strategies, relying on door-to-door selling, catalogues and retail stores. Traditionally, the trademark ‘Avon lady’ would come to customers’ doors. The company is expanding quickly into China and Russia and has also targeted the market for male cosmetics.
參考翻譯：
雅芳是世界上最大的化妝品和香水公司。它也是歷史最古老的企業(yè)之一。1886年，雅芳由一位上門售賣圖書的大衛(wèi)·麥康奈爾率先在紐約成立，他利用免費(fèi)香水來促進(jìn)銷售。香水的歡迎度要遠(yuǎn)高于圖書，這使他建立了加利福尼亞香水公司。此次以后，它變成了一家跨國公司，并在全世界擁有員工4萬余人，公司遍布全球140多個國家。年銷量超過了100億美元。公司利用了許多種銷售策略，并依靠上門銷售、零售商店以及手冊。從傳統(tǒng)意義上講，“雅方小姐”會來到顧客的門前。公司在中國和俄羅斯迅速擴(kuò)張，并逐漸打開了男士化妝品市場。
譯文屬可可英語原創(chuàng)，未經(jīng)允許，不得轉(zhuǎn)載。
