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Jobs was never prone to understatement.
喬布斯從來(lái)都不是謙虛保守的人。
To the cheers of the crowd, he declared, "iTunes for Windows is probably the best Windows app ever written."
他對(duì)著正在歡呼的人群宣布：“Windows版的iTunes很可能是Windows系統(tǒng)里最棒的應(yīng)用程序！ ”
Microsoft was not grateful.
微軟一點(diǎn)兒都不領(lǐng)情。
"They're pursuing the same strategy that they pursued in the PC business,
“他們現(xiàn)在采取的策略和當(dāng)初進(jìn)攻計(jì)算機(jī)市場(chǎng)時(shí)一樣，
controlling both the hardware and software," Bill Gates told Business Week.
他們要同時(shí)控制硬件和軟件。”比爾·蓋茨在接受《商業(yè)周刊》采訪時(shí)說(shuō)。
"We've always done things a little bit differently than Apple in terms of giving people choice."
“我們和蘋(píng)果的做法不太一樣，我們會(huì)給用戶更多選擇?！?/div>
It was not until three years later, in November 2006,
直到3年之后，2006年11月，
that Microsoft was finally able to release its own answer to the iPod.
微軟終于對(duì)iPod宣戰(zhàn)，推出了自己的播放器。
It was called the Zune, and it looked like an iPod, though a bit clunkier.
它的名字叫Zune，和iPod外觀類(lèi)似，但沒(méi)有iPod輕巧。
Two years later it had achieved a market share of less than 5%.
兩年過(guò)去，它的市場(chǎng)份額還不到5%。
Jobs was brutal about the cause of the Zune's uninspired design and market weakness:
又過(guò)了幾年，喬布斯直截了當(dāng)?shù)刂赋隽嗽斐蒢ime缺乏靈感的設(shè)計(jì)和市場(chǎng)疲弱的原因：
The older I get, the more I see how much motivations matter.
隨著年紀(jì)增長(zhǎng)，我越發(fā)懂得“動(dòng)機(jī)”的重要性。
The Zune was crappy because the people at Microsoft don't really love music or art the way we do.
Znne是一個(gè)敗筆，因?yàn)槲④浌镜娜瞬⒉幌裎覀冞@樣熱愛(ài)音樂(lè)和藝術(shù)。
We won because we personally love music.
我們贏了，是因?yàn)槲覀儼l(fā)自內(nèi)心地?zé)釔?ài)音樂(lè)。
We made the iPod for ourselves,
我們做iPod是為了自己，
and when you're doing something for yourself, or your best friend or family, you're not going to cheese out.
當(dāng)你真正為自己、為好朋友或家人做一些事時(shí)，你就不會(huì)輕易放棄。
If you don't love something, you're not going to go the extra mile,
但如果你不熱愛(ài)這件事，那么你就不會(huì)多走一步，
work the extra weekend, challenge the status quo as much.
也不情愿在周末加班，只會(huì)安于現(xiàn)狀。
