Canada Adopts Ugly Packaging for Cigarettes
加拿大采用丑陋的香煙包裝
Canada has adopted new regulations for its cigarette packaging in hopes of drastically reducing tobacco use by 2035. The new dark brown packaging, which matches Australia’s plain packaging, has been described by market researchers as the “ugliest colour in the world.” Cigarette packaging in Canada already carries graphic warnings about the dangers of smoking, and regulators hope these will be more visible with the plain packaging. The size and appearance of cigarettes has also been standardized in Canada. At least thirteen other countries have taken similar measures in an attempt to reduce tobacco use.
加拿大對香煙包裝采取了新規定,希望在2035年前大幅減少煙草消費量。新款的深棕色包裝與澳大利亞的普通包裝相匹配,它被市場研究員稱為“世界上最丑的顏色”。加拿大的香煙包裝上本就帶有吸煙危害的圖片警告,監管人員希望普通包裝能讓圖片更為顯眼。加拿大的香煙尺寸和外形也已被標準化。至少還有另外十三個國家采取了相似的措施,希望能降低煙草消費量。
譯文屬可可英語原創,未經允許,不得轉載。