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Lagos is a melting pot. It's a dash of India, a pinch of New York; it's a very interesting place. It's got a lot of moving parts.
拉各斯就是一個大熔爐。這里有印度的影子，也有紐約的影子；這里也是一個非常有趣的地方。它有很多充滿活力的地方。
The sneaker culture is actually beginning to grow.
這里正在形成一種運動鞋文化。
So there's a lot of young African and Nigerians that are beginning to embrace the sneaker culture.
很多年輕的非洲人和尼日利亞人都開始接受運動鞋文化。
We want to make sneakers available to Nigerians and Africans.
我們想讓尼日利亞人和非洲人都能穿上運動鞋。
I absolutely love sneakers,
我超級喜愛運動鞋，
because I think sneakers are a form of expression for most people.
因為在我看來，運動鞋是大多數人表達個性的一種方式。
What you wear says a lot about who you are.
你穿什么樣的鞋也充分說明了你是一個什么樣的人。
My name is Jide Ipaye, co-founder and CEO of KEEXS. I'm from Lagos, Nigeria.
我是KEEXS的聯名創始人兼首席執行官Jide Ipaye。我來自尼日利亞的拉各斯。
Growing up, trying to find shoes my size was extremely frustrating.
長大后，買我這么大的鞋子是一件非常令人沮喪的事情。
The nice shoes come in regular sizes；the ugly ones come in the big sizes.
好看的鞋都只有普通的尺碼，丑的鞋子都是尺碼很大的。
So I decided that I wanted to do something about it.
我便決定要改變這一現狀。
I learned how to make my own shoes, designed them, created them and the rest is history.
我就學著創建了我自己的鞋履品牌，設計啊，生產啊，剩下的大家都知道了。
KEEXS is a Nigerian company created by a Nigerian for Nigerians, and you begin to see a lot of that in the way we design our products.
KEEXS是一家由尼日利亞人為尼日利亞人打造的尼日利亞品牌，這一點也反復體現在了我們的設計上。
So, for example, we use a lot of vegan leather. This is very easy to clean.
比如，我們會經常用到人造革。因為人造革很容易清理。
You have a lot of dusty roads here,
我們這里的馬路塵土很大，
and people need to be able to know that they can keep their shoes looking good even after a couple of wears.
人們得知道，穿過幾次之后，他們照樣能保持鞋子的美觀。
We're also Afrocentric, so we tend to infuse elements of Africa in our designs.
我們也是非洲中心主義者，會經常在我們的設計中加入一些非洲元素。
Nigeria is home. Everything started from here in terms of the inspiration.
尼日利亞就是我們的家。我們的靈感都來源于這個家。
And, therefore, it's extremely gratifying to see how much support we're getting locally.
所以，看到當地人給了我們那么大的支持，就會讓人覺得超級滿足。
We think we want to be an example to other entrepreneurs-also in Nigeria and Africa-
我們也希望我們能成為其他創業者——同在尼日利亞和非洲的其他創業者——的表率，
that you can have a dream and you can start small and begin to grow that dream.
讓他們知道，他們可以有自己的夢想，可以從細枝末節入手去實現他們的夢想。
Innovation is creating new frontiers, we tend to inspire people through our products.
創新正在開拓新的疆土，我們往往會通過我們的產品去鼓舞他人。
So we also believe in empowering people and making people happy.
我們也相信，我們能夠讓大家變得更強大，給大家帶來幸福。
