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A TECHNIQUE FOR PRODUCING IDEAS[qh]
《創造想法有技巧》[qh]
Originally published by an ad man named James Webb Young in 1939, A Technique for Producing Ideas (public library) is a forgotten gem that lays out with striking lucidity and clarity the five essential steps for a productive creative process, touching on a number of elements corroborated by modern science and thinking on creativity: its reliance on process over mystical talent, its combinatorial nature, its demand for a pondering period, its dependence on the brain’s unconscious processes, and more.[qh]
《創造想法有技巧》一書最初由一位名叫詹姆斯·韋伯·楊的廣告人在1939年發表，此書如同滄海遺珠一般，里面清楚明晰地羅列了產生創造性生產效應概念的五個關鍵步驟，他談到的關鍵因素不少都獲得了現代科學和創造思維理論的支持：依靠流程而不是玄妙的天才；組合的本質；思考的時間；大腦無意識思考的幫助和其他一些東西。[qh]
