經典背誦 Recitation
Cindy: Hello, I'm Cindy, Shirley's younger sis. I love all the fashionable things, especially the world's famous brands. So fashion is part of my life, the interesting part which can always makes me feel amazing about myself. Some people think fashion is only for women. I can't agree with them. I always believe that men also share the equal right to chase fashion.

生詞小結
high heels n. 高跟鞋

handbag n. 手提包

chase v. 追求

cologne n. 古龍水

financing n. 理財

overdraft vi. 透支

bargain n. 便宜貨

語素 Material
Chanel No. 5

In 1920, the scent Chanel No.5 was created. In a small square bottle, over eighty ingredients were mixed to create this amazing perfume. The fragrance was launched in 1921 and named Chanel No.5. All perfumes before this one had immediately become old-fashioned and outdated, and Chanel No.5 became the popular new trend. This perfume was referred to by Marilyn Monroe when she claimed it was the only thing she wore to bed. Chanel No.5 is timeless and will shock and amaze people with its lasting scent.

香奈兒5號

1920年，香奈爾5號問世了。在一個很小的方形瓶中，八十多種成分混合而形成了這種奇妙的香水。這款香水在1921年發行，并被冠名為香奈爾5號。立刻，在它之前的所有香水就都過時不再流行了，香奈爾5號變成了新的流行風尚。這款香水被明星瑪麗蓮 夢露提到過，當時她說香奈爾5號是她睡覺時唯一“穿”的東西。香奈爾5號是永恒的，它持久的香味不斷地給人們帶來激動和驚喜。

Celebrity Endorsements

The celebrity endorsement has started since a long time ago. And now, all the companies are using celebrities to endorse everything. Obviously, the strategy of using celebrities is useful to promote the sales. Celebrity endorsements are very expensive but worthy, Since it can build credibility, foster trust and draw attention, all of which can translate into higher brand sales. But, on the other hand, some people think a brand should not rely on a celebrity to achieve success.

名人代言

名人代言從很早以前就已經開始了。現如今所有的公司都在請名人代言每一件商品。顯然，名人策略對于推動銷售是很有效的。名人代言很費錢但卻值得，因為它可以建立信譽，得到信任，還可以引起關注，所有的這些都可以轉化為更高的品牌銷售額。但是，另一方面，也有人認為一個品牌不該依靠一個名人去獲取成功。