Morning, Miss Semenov. Welcome to our studio.
塞門諾夫小姐,早上好。歡迎來到我們的演播室。
Thanks. My pleasure.
謝謝。我的榮幸。
OK then. Let me start by asking you how old your company is.
那么,好吧。我先問一下你們公司有多少年的歷史了。
My grandparents started the company in 1955.
我的祖父母在1955年創辦了這家公司。
Why did they decide to open a furniture plant in Bucharest?
他們為什么決定在布加勒斯特開家具廠?
At that time there was a construction boom.
那時候有一股建設熱潮。
There was a great need for furniture and my grandparents saw a business opportunity.
當時對家具的需求很大,我的祖父母看到了商機。
Their aim was to provide quality yet affordable wooden furniture.
他們的目標是提供質優價廉的木制家具。
And this goal has never changed.
這個目標從未改變。
Do you still only work with wood?
你還只和木頭打交道嗎?
That’s right. It’s what we know and what we do best.
這是正確的。這是我們知道的,也是我們做得最好的。
If we started trying different materials, our quality would probably suffer.
如果我們開始嘗試不同的材料,我們的質量可能會下降。
And all the wood is local?
所有的木材都是本地的嗎?
Correct. A hundred percent of our raw material comes from Romania.
正確的。我們的原材料百分之百來自羅馬尼亞。
Could you please outline how the company has grown over time?
你能概括一下公司是如何發展的嗎?
What have been the main challenges and opportunities that you have faced?
你所面臨的主要挑戰和機遇是什么?
Well, back in the 50s and 60s, Romania was a lot poorer than it is today. My grandfather and father did not have much capital, and our customers didn’t have much money either. So that limited growth. The big change was in 2007 when Romania joined the European Union. Suddenly, our market exploded in size and we could now sell our products all across the continent. There was also more financial investment. And, as a result, we went from having 20 employees to 200.
嗯,在五六十年代,羅馬尼亞比現在窮得多。我的祖父和父親沒有多少資金,我們的客戶也沒有多少錢。所以那限制了發展。最大的變化發生在2007年,羅馬尼亞加入歐盟。突然,我們的市場規模爆炸了,我們現在可以在整個大陸銷售我們的產品。還有更多的金融投資。結果,我們的員工從20人增加到了200人。
Which countries are your biggest market?
哪些國家是你們最大的市場?
Besides Romania, our biggest market is Germany.
除了羅馬尼亞,我們最大的市場是德國。
There is strong demand there for our traditional style of furniture.
那里對我們傳統風格的家具有很大的需求。
Questions 8 to 1l are based on the conversation you have just heard.
請根據你剛剛聽到的對話回答問題8至問題11。
8.Why did Semenov’s grandparents start a furniture plant in Bucharest?
問題8:塞門諾夫的祖父母為什么要在布加勒斯特開辦家具廠?
9.What was Semenov’s grandfather trying to do?
問題9:塞門諾夫的祖父想做什么?
10.What does Semenov say about her company’s raw materials?
問題10:塞門諾夫對她公司的原材料有什么看法?
11.Where does Semenov’s company sell their products?
問題11:塞門諾夫公司的產品銷往哪里?