聽力原文:
Zara is a global brand of clothing owned by the Inditex Group. It was established in 1975 by Spanish fashion designer and tycoon Amancio Ortega. The first store opened in Galicia, Spain, where it is now headquartered. The company is very unusual in the fashion retail world and incorporates many pioneering concepts. The company takes just two weeks to get its products on its store shelves after designing them, compared with six months for its competitors. It does not advertise, preferring instead to use money on opening new stores. Zara also owns and controls every stage of production from design, manufacture, supply and sales. A Louis Vuitton spokesperson described it as “possibly the most innovative and devastating retailer in the world”. Zara operates in over 70 countries.
薩拉是Inditex集團旗下的服裝品牌
。西班牙時裝設計師,企業大亨阿曼西奧·奧爾特加于1975年創建了薩拉 。西班牙的加利西亞建立了薩拉的第一家門店,目前,這里也成為了薩拉的總部所在地 。薩拉在時尚零售產業中獨具一格,并融合了許多開拓性理念 。薩拉在設計完成后的兩個星期內就能夠將產品推向市場,而其競爭對手則需要6個月的時間 。薩拉不選擇通過廣告來宣傳自己,而是通過資金建立門店的方式來吸引顧客 。薩拉掌控著所有從設計、生產、供應以及銷售的生產環節 。路易斯威登發言人將薩拉描述成為全球最具創新力,最具沖擊力的零售企業 。薩拉遍布全球70多個國家 。譯文屬可可英語原創,未經允許,不得轉載 。