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Marketing emphasizes the allure of products associated with ancient and remote cultures to create a sense of mysticism for consumers.
營銷人員強調這些和遠古文化有關的產品的吸引力，來給消費者帶來一種神秘的感覺。
While so-called super foods, like blueberries or a?aí, do add a powerful punch of nutrients,
雖然所謂的超級食物，比如藍莓和巴西莓確實能大量增加營養，
their super transformative qualities are largely exaggeration.
但它們帶來超級蛻變的能力被過度夸大了。
They are healthy additions to a balanced diet,
它們確實是一個均衡膳食中健康的補充物，
yet often, they're marketed as part of sugary drinks or cereals, in which case the negative properties outweigh the benefits.
但是它們往往被作為一種含糖飲料或麥片兜售，而這種情況下，它們的負面效果遠遠超過了好處。
Cleanses, too, may be great in moderation since they can assist with jump-starting weight loss
身體凈化劑也是如此，由于它們在減重方面能起到助力作用，
and can increase the number of fresh fruits and vegetables consumed daily.
而且可以增加每日攝入的新鮮水果和蔬菜數量，它們在調理方面也許作用強大。
Scientifically speaking, though, they've not yet been shown to have either a long-term benefit
但是，從科學的角度來說，它們尚未被證明有長期好處，
or to detox the body any better than the natural mechanisms already in place.
而且在給身體排毒方面也不見得就比已經存在的天然機制要好。
Everywhere we look, we're offered solutions to how we can look better, feel fitter, and generally get ahead.
在我們目光所及之處都能找到告訴我們怎樣才能看起來更好、感覺更健康、總體領先的方案。
Food is no exception, but advice on what we should eat is best left to the doctors and nutritionists who are aware of our individual circumstances.
食物也不例外，但是飲食方面的建議最好還是交給了解我們個人狀況的醫生和營養師吧。
Diets and food fads aren't inherently wrong.
飲食法和膳食風尚不一定都是錯的。
Circumstantially, they might even be right, just not for everyone all of the time.
在特定情況下，它們甚至也許是正確的，只不過并不是一直適用于我們所有人。
