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So I mean, we tried to be as academic about this as possible in trying to think rigorously through the different results that we'll get if we go to different directions. But a lot of it is just like you define your objectives, what you're going for. In this case, to optimize for the best of the whole community and the whole user base and over the long term, and that's important too, long term but short term. And then, you just kind of operate and do what you think will be best along that line.
所以我說，我們一直努力以最學術的態度去謹慎地思考不同方式所能產生的不同結果。但多數時候，你得先確定你的目標，你要的是什么。對我們來說，是尋求長期的整個社區及用戶群體的利益最大化，注意是長期的，而不是短期的，這一點很重要。然后就是為更好地達到這一目標而竭盡全力。
When you're running a site, and you're four people, and on the kitchen, your operating expenses are relatively low. So traditionally, what we've done was we had a very small sales force, and we sell some ads. You might see them on the site, and we just keep our operating expenses low so far and by doing that, we've been able to stay cash flow positive for basically the entire existence of the company.
當你經營一個網站時，你們有四個人，圍坐在餐桌旁工作，你的運營成本是比較低的，之前我們一直只有個很小的銷售團隊，主要靠廣告賺錢。你已經在網站上看到了，而且我們一直努力將成本控制在最低，這樣一來，我們就能保持現金流入大于現金流出，基本上公司創辦以來一直都是這樣的。
After we took some money from these guys, we decided that it is OK to go a few months in casual negative. While… barely any cash flow, Yeah, at a point, you know, losing like a $l00000 a month, not millions. So, and then... Now we're back. And we do a lot of page views. I think that it's not something that you really think about, because you probably just think about this as a Stanford site.
所以當我們從這些家伙（譯者注：此處說的是吉姆`布菜耶等人，Facebook的投資人） 那里得到些錢之后，我們決定有幾個月可以讓現金流出現負值，可是……基本上可以說沒什么現金流動。對，就是有段時間，一個月虧10萬美元，不是幾百萬。然后……不過現在好了，我們的頁面訪問量很大，大家可能不會仔細去想這個，因為你可能只把它當作一個斯坦福的網站。
