China's e-commerce giant Alibaba Group has announced that the Double 11 online shopping festival this year will be expanded to 24 days, not just the usual 24 hours.
Why is the move? What's new in this year's shopping frenzy?
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China's e-commerce giant Alibaba Group has announced that the Double 11 online shopping festival this year will be expanded to 24 days, not just the usual 24 hours.
Why is the move? What's new in this year's shopping frenzy?