五、選項(xiàng)中含有比較結(jié)構(gòu)
　　如果選項(xiàng)中含有形容詞或副詞的比較級(jí)或最高級(jí)，或是其他表示比較的詞語，則聽力材料或問題很可能涉及人或事物之間的異同點(diǎn)或優(yōu)劣的比較。
　　四個(gè)選項(xiàng)中如均含有比較級(jí)或表示比較的詞，則表示問題是關(guān)于人或事物之間的比較;如其中只有個(gè)別選項(xiàng)中含有比較級(jí)，則表示聽力材料中很可能涉及到人或事物之間的比較，問題內(nèi)容則不一定會(huì)涉及。
　　【例6】(710分樣卷-22)
　　【預(yù)覽選項(xiàng)】
　　[A] Their competitors have long been advertising on TV.
　　[B]TV commercials are less expensive.
　　[C] Advertising in newspapers alone is not sufficient.
　　[D] TV commercials attract more investments.【聽前預(yù)測】
　　由選項(xiàng)中的advertising on TV，advertising in newspapers以及比較級(jí) less expensive, attact more可知本題很可能涉及到電視廣告和報(bào)紙廣告之間優(yōu)劣的比較。故聽音時(shí)應(yīng)留意比較級(jí)或其他陳述二者優(yōu)劣特點(diǎn)的詞句。
　　【聽音驗(yàn)證】
　　W: Marketing has some interesting ideas for television commercials.
　　M: TV? Isn't that a bit too expensive for us? What's wrong with advertising in the papers, as usual?
　　W: Quite frankly, it's just not enough anymore.
　　……
　　22. Why does the woman suggest advertising on TV?