標題:Nike and Adidas are losing their lead in running shoes

On, Hoka and other challengers are catching up fast

正文：The origin of On, a Swiss sportswear brand, is unusual. In 2010 Olivier Bernhard, a triathlete, stuck bits of garden hose to the bottom of his trainers for added cushioning. The idea worked so well that he and two friends decided to make a business out of it. Their shoes were a hit; last year the company made almost $2bn in sales. On November 12th it reported that its revenue in the quarter to September grew by 32%, year on year. On now has a market value of $17bn.

知識點：sportswear n.

1. clothes that are worn for playing sports, or in informal situations運動服裝

Look, here is a special offer on jeans and sportswear. 看，這兒的牛仔褲和休閑服有特殊優(yōu)惠。

2. clothes that are worn in informal situations便裝

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