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After the applause, he used the quotations book to make a more subtle point, about his reality distortion field.
掌聲過(guò)后，他用《牛津引語(yǔ)詞典》展示了更巧妙的一點(diǎn)，關(guān)于他的現(xiàn)實(shí)扭曲力場(chǎng)觀點(diǎn)。
The quote he chose was from Lewis Carroll's Through the Looking Glass.
他選用的引語(yǔ)來(lái)自劉易斯·卡洛爾的《愛麗絲鏡中奇遇記》。
After Alice laments that no matter how hard she tries she can't believe impossible things,
當(dāng)愛麗絲感嘆，不管自己多么努力嘗試，都無(wú)法相信不可能的事情。
the White Queen retorts, "Why, sometimes I've believed as many as six impossible things before breakfast."
白皇后反駁道：“為什么，有時(shí)我都來(lái)得及在早餐前想通六件不可能的事。”
Especially from the front rows, there was a roar of knowing laughter.
又是一陣會(huì)意的笑聲，尤其是前排的觀眾。
All of the good cheer served to sugarcoat, or distract attention from, the bad news.
這些歡呼聲都是糖衣炮彈，為了轉(zhuǎn)移觀眾對(duì)于壞消息的注意力。
When it came time to announce the price of the new machine,
當(dāng)宣布新機(jī)器的價(jià)格時(shí)，
Jobs did what he would often do in product demonstrations:
喬布斯采用了自己在產(chǎn)品演示中的常用伎倆：
reel off the features, describe them as being "worth thousands and thousands of dollars,"
一口氣說(shuō)出產(chǎn)品眾多的特點(diǎn)，將它們描述成“價(jià)值成千上萬(wàn)美元”的東西，
and get the audience to imagine how expensive it really should be.
讓觀眾想象這個(gè)產(chǎn)品真的該有多貴。
Then he announced what he hoped would seem like a low price:
隨后他就開始宣布定好的價(jià)格，讓產(chǎn)品的真實(shí)價(jià)格看起來(lái)比較低。
"We're going to be charging higher education a single price of $6,500."
“我們打算以每臺(tái)6500美元的價(jià)格賣給髙等教育人士。”
From the faithful, there was scattered applause.
大廳里晌起了稀稀拉拉的掌聲，來(lái)自忠實(shí)的追隨者。
But his panel of academic advisors had long pushed to keep the price to between $2,000 and $3,000,
但是，他的學(xué)術(shù)顧問(wèn)小組一直在努力將價(jià)格維持在2000~3000美元；
and they thought that Jobs had promised to do so. Some of them were appalled.
而且他們認(rèn)為喬布斯也承諾過(guò)。他們中有些人震驚了。
This was especially true once they discovered that the optional printer would cost another $2,000,
一旦他們發(fā)現(xiàn)可供選購(gòu)的打印機(jī)又得花2000美元，
and the slowness of the optical disk would make the purchase of a $2,500 external hard disk advisable.
并且，由于光驅(qū)速度緩慢，最好再配一個(gè)外部硬盤，這又需要2500美元時(shí)，大家會(huì)更吃驚的。
